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Wednesday
Dec122012

New Zealand Uses Shipping Containers to Rebuild its Retail Community

Back in February 2011, Christchurch, New Zealand was struck with a massive 6.3 earthquake that crippled the landscape. In an attempt to keep the local economy afloat and bring new business into its area, as well as keep pre-existing ones during the midst of the crisis, a temporary mall was constructed to replace the leveled shopping center. Made completely out of shipping containers, the new Re:START pop-up malloffered a place for pre-quake businesses, big brands and new start-ups a place of refuge.

Fast-forwarding to over one year after the disaster, and the temporary pop-up mall is flourishing with 30+ retailers and counting. Out of those 30+ are various New Zealand originals including music shop The Cosmic Corner, beverage company Crafted Coffeeand bespoke variety The General Store.

Architect Anton Tritt explains that the shipping containers were chosen for the project due to the fact they are strong, durable and could be dismantled and reused at another site. Per the original agreement with the sites landowners, the pop-up shopping complex is scheduled to be dismantled shortly after Easter of next year. However, many organizers believe the complex could remain intact due to its large following and ever-growing popularity.

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    While trying to keep the nearby economy above water and bring new business into its region, and in addition keep previous ones amid the middle of the emergency, a makeshift shopping center was built to supplant the leveled strip mall.
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Reader Comments (1)

Cool post. It is interesting to see how New Zealand is rebuilding its retail community.

September 18, 2013 | Unregistered CommenterSkyline Trade Show Exhibits

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