Hot? Take a Sprite Shower

Sprite has created an interesting way to spread brand awareness. The oversized 30 foot tall Sprite Machine you see above is called the 'Sprite Shower.' The machine that was placed on a beach in Rio De Janeiro allows over-heated beach goers to bask in an ice cold shower (of water, NOT Sprite) by standing under one of the three nozzles and pushing the lever on the back of the machine, as you would do on a real soda machine.

Sprite also handed out soda to thirsy on-lookers, making the forty degree celsius day a little bit cooler.


Selfridges event promotes the collaboration of Louis Vuitton and Japanese artist Yayoi Kusama

Selfridges in London recently hosted an event in its Louis Vuitton section of the store celebrating the recent collaboration between Louis Vuitton and Japanese artist Yayoi Kusama. The colorful polka dotted prints on the clothing are translated into the space, reflecting Kusama's style.

The space creates a unique experience which draws consumers in by the use of the innovative fixtures and overall spacial design. The turnout for the event was phenomenal, which proves this point furthermore.

If you are in London, we urge you to visit the Louis Vuitton section of Selfridges and take a look at the unique space and beautiful clothing!


Topshop to create the ultimate digital live interactive experience at London Fashion Week

Topshop has set out to do something that has never been done before: Broadcast it's fashion show live across the world with an integrated fully interactive experience as you watch. 

Consumers will be able to watch Topshop models walking live down the runway, and buy each models outfit as soon as it hits the walkway. The specially designed website that will broadcast Topshops fashion show will also display each models make up shades and colours, as well as the music playing live, which can be bought on iTunes through the website.

To top it all off, viewers will have the option to link the site to their Twitter and Facebook accounts, allowing them the option to post their favorite looks, songs, and makeup at the click of a button. 

Tune in on Sunday at 3pm to watch the show live by visiting this link: http://bit.ly/U8Ktbl


London based retailer Kurt Geiger gets a makeover

UK-based shoe and accessory retailer Kurt Geiger has created a visually spectacular concept store in London.

The store, which is one of Geigers London shops, is made up almost entirely of mirrors, glass and the colors red white and black, allowing the shoes to be the main focus of the space. 

The large store occupies 2800 square feet, which is why many call Kurt Geiger a shoe emporium. If you are ever in London, this space is a must see shop.


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